Home Agencies Page 15

Agencies

Augmenting The Image of The Image-Makers

Augmenting The Image of The Image-Makers — Ahmed Jamal Mir

SANNA MALIK: As Chairman of PAA, what are the main objectives that you are working towards? JAMAL MIR: Let me be unequivocal in saying that we, at the PAA, need to put our own...

Attracting and Retaining Customers in 2023

Attracting and retaining customers is an essential part of running a successful business. In 2023, the landscape of customer acquisition and retention will look different than it does today due to the rapid growth...

2023 – What lies ahead in Tech

Every day is a new day in the fast-moving world of technology, but a yearly summary helps focus on what the 30,000 feet view represents in general, across multiple spaces and how tech will...
The Blurry Boundaries

The Blurry Boundaries

“Having a permanent hybrid set-up initially came as a relief," says Zainab, "After years of full-time office work, it felt like I finally had control over my work schedule and busy home life.” The Covid-19...

A Bright Idea that Won Big!

SYNERGYZER: What is your educational background and when did you start working on your startup? ABUZAR SHOAIB SIDDIQUI: I completed my Diploma of Associate Engineering (DAE) in Chemical Engineering, after which I pursued my degree...

What People Really Want from Brands Amid the Cost-of-Living Crisis?

Throughout their evolution, brands have held on to one common part of their definition; of being a promise of a certain standard or quality. The expectation from the consumers at large has also not...
The PID Perspective

The PID Perspective

SANNA MALIK: What is the current PID mandate? IRAM TANWEER: The PID mandate is to highlight the government’s policies and initiatives, while disseminating its official narrative among the masses. We carry out news placements for...

Unlock Your Creativity

Some of the strongest recalls of my childhood are the advertisements that used to run on television, especially the jingles. It was something about them that left somewhat of a mark, not only on...

Maximising ROI, Engagement Through Sports Events

Sports events today are like never-ending festivals, where attendees enjoy cheering for their favourite teams, enter competitions and win prizes. Meanwhile, businesses make a sufficient profit by investing minimal effort and funds intelligently. As...

Executive Doodle – Globetrotting Travel Alchemist

Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...

PSO | Women’s Day 2024

Client Name: PSO Campaign Name: Women's Day Agency Name: Synergy Dentsu Production House: Khayal Films Producer: Executive Producer - Sumair Tariq Director: Umair Nasir Ali Creative Director: Ferrukh Syed Concept: Ferrukh...