REVIVAL IN PROGRESS OR RIP?
Pakistan Advertising Association (PAA) was created by advertising professionals in 1973, to act as a representative body for Pakistan’s advertising agencies. The purpose of establishing the trade association was to give a voice to...
Augmenting The Image of The Image-Makers — Ahmed Jamal Mir
SANNA MALIK: As Chairman of PAA, what are the main objectives that you are working towards?
JAMAL MIR: Let me be unequivocal in saying that we, at the PAA, need to put our own...
THE PAS SIDE OF THE STORY
SANNA MALIK: PAS acts as a representative of the common interests of advertisers of Pakistan. It also has a mandate of bringing together marketing, advertising and media professionals to enhance industry practices. What kind...
Reddit’s $60M High-Five with Google for AI Training
In a digital age where data is king and AI reigns supreme, Reddit has just tossed a hefty high-five to Google in a deal worth a cool $60 million annually. What's the scoop? Well,...
APNS: IN THE BEST INTERESTS OF EVERYONE
Mr. Sarmad Ali, Secretary General, All Pakistan Newspapers Society and Managing Director, Jang Media Group talks to Synergyzer about blacklisting as an effective regulatory practice and pays tribute to the legendary Masood Hamid.
Synergyzer: What...
Q&A: PAA Chairman, Ali Mandviwalla on improvising current government policies & why PAS, PAA,...
As originally published in Synergyzer Annual 2019
Ali Mandviwalla, Chairman PAA stresses on the need of improvising existing policies by the government and suggests PAS, PAA, APNA and PBA to work together to ensure the...
Pushing for Financial Inclusion of PWDs
With the International Day for Persons with Disabilities (PWDs), commemorated by the United Nations (UN) on December 3 every year since 1992, countries around the world have stepped up efforts to make their societies...
Wunderman Thompson signs Bass Korsten and Daniel Bonner as Global CCOs
Wunderman Thompson has recently announced taking on board two global Chief Creative Officers. Both of them will be reporting to the global CEO of Wunderman Thompson, Mel Edwards. While Bas Korsten was, before promotion,...
Wille Eerola talks about the importance of developing Cultural Exchange
Wille Eerola Hon. Consul General of Pakistan in Finland and Chairman – FPBC (Finland Pakistan Business Council), in his own words, is “Running a one-man mission to change the image of Pakistan for the...
Executive Doodle – Globetrotting Travel Alchemist
Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...
Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...
In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...
