The Evolving Ad Production Dynamics in Pakistan & The Role of Millennials
As originally published in Synergyzer Annual 2018
In my 15 odd years of professional life, I have been associated with advertising in Pakistan and UAE, where I worked with Saatchi & Saatchi on P&G. After...
HUAWEI MATE 10 SERIES: REINVENTING SMARTPHONE PHOTOGRAPHY
Smartphones are a breed of devices that boast of continuous developments: Bigger and more user-friendly screen sizes, infrared scanners for facial recognition which follows the fingerprint scanner technology, barely-there-bezel designs, even flexible touchscreens, faster...
Q&A: Creating An Online Remote Control Application For Consumer Appliances in Pakistan
As originally published in Synergyzer Issue 4, 2017 – ‘A Better Tomorrow’
We have been noticing BlueEast turning stones in the e-commerce industry, how would you describe the company itself?
Blue East (Pvt) Ltd. is a...
Q&A: Sharay Shams talks about Moto Mods Redefining Smartphones
As originally published in Synergyzer Issue 4, 2017 – ‘A Better Tomorrow’
What are some of the biggest trends and developments in the Pakistani cellular devices industry in your opinion during the current year?
Pakistan is...
MAP CONVENTION: Dancing with Disruption – Reinventing the Modern Organization
In an age where the world is changing rapidly, what can leaders do to equip their organizations?
The Management Association of Pakistan recently organized a Convention addressing the theme “Dancing with Disruption – Reinventing the...
CAN PERFUME CHOWK GO GLOBAL?
Perfume Chowk is a cart selling perfumes at the intersection of Gulistan-e-Johar, Karachi.
If you’ve traveled through Pakistan you may have seen their chalking across the country, some done by them, some by their followers;...
Q&A: Country Manager, OLX Pakistan on The Conception & Growth of OLX in Pakistan
As originally published in Synergyzer Issue 2 – Annual 2017 - 'Abracadabra'
What is the background behind the conception of OLX?
OLX was founded in Argentina in 2006. In 2010 it was acquired by Naspers, a...
NOKIA STORY: Writing the Next Chapter
By Zain Shaban
The brand ‘Nokia’ has been making it in the news substantially with its big return in 2017, not only with the iconic Nokia 3310 that was unveiled at Mobile World Congress,the world’s...
K-ELECTRIC: Managing Reputation Digitally
“Digital age demands ultra-responsive approach to reputation management”, Syed Fakhar Ahmed, Chief Marketing and Communication Officer, K-Electric.
Public Relations ranked at the sixth position in the list of most stressful jobs in 2016 compiled by...
Executive Doodle – Globetrotting Travel Alchemist
Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...
Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...
In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...
