Umair Kazi Teams Up With Suveer Bajaj For The Podcast, 883 To Infinity
Don’t do it.
That’s what I heard, multiple times in a row, when I told some people that I was starting a podcast with a friend from across the border. I would’ve listened to them,...
Q&A: Hon. Dato’ Sheikh Jamal talks about launching Mr. MUFE in Pakistan
Hon. Dato’ Sheikh Jamal, Chairman & Founder Mr. MUFE (Worldwide) talks about bringing Pakistan’s very own digital entertainment platform to the country’s audience and the power of local thinking.
Synergyzer: Congratulations in bringing Pakistan’s first...
Remembering Haseena Moin: Portraying Strong Women In Pakistani Dramas
This interview was conducted in 2018.
For those who have grown up watching PTV dramas, Haseena Moin is a name they respect; from Shehzori in the 1970s to Jaane Anjaane in the 90s, Haseena Moin...
Hameed Haroon – CEO Dawn, Discusses Challenges of Advertising in Pakistan
Hameed Haroon, Special Advisory Committee – AdAsia and CEO – Dawn, on solutions to the challenges faced by our advertising and media industry.
As originally published in Synergyzer Annual 2020
Synergyzer: Can you please elaborate on...
Wille Eerola talks about the importance of developing Cultural Exchange
Wille Eerola Hon. Consul General of Pakistan in Finland and Chairman – FPBC (Finland Pakistan Business Council), in his own words, is “Running a one-man mission to change the image of Pakistan for the...
Brand Director Atifa Silk Discusses Campaign Asia’s Journey and Her Role with It
In the evolving times of publications losing traditional ad revenue, Atifa Silk pitches Campaign Asia as a brand that successfully integrated mediums. The Brand Director discusses the journey of the publication with our Editor...
6 Ways How Brands Are Fighting COVID-19
The global pandemic COVID-19, known to have begun from Wuhan,
China, continues to impact most of the world. Since the disease is confirmed to
spread through physical interaction, the best way to limit it is by...
Vatika’s Message: Be Effective, Less is More
When brands execute objective-driven marketing campaigns, more often than not it is associated with the use of high budgets. It is important to focus on impact. At times reach is misinterpreted as impact. Sure...
Synergyzer: Documenting the Year 2019 for our Print and Digital
As the year comes to an end for Synergyzer too, we decided to highlight some of the articles you should definitely read and be more enlightened as you enter 2020.
Truth in Numbers: 1+1...