KUNDANZ MEDIA GROUP: Revolutionizing Cable in Pakistan
As originally published in Synergyzer Issue 2 – 2016
Kundanz Media Group was established in the Year 2004 and is one of the pioneers in Cable Industry. The entrepreneurs started with one small organization called...
FOSTERING CREATIVE RADIO
Tony Hertz, international Creative Director for 14 years at McCann-Erikson and internationally acclaimed radio writer, director and teacher who has done award winning stints in at least 3 continents is known around the globe...
DIGI MEDIA: EXPANDING HORIZONS
Zubair Ashraf Khan, Group GM, DiGi Media Company talks about the expansion of the DiGi network and market share growth of cable TV in Pakistan
Synergyzer: Briefly tell us about your company and its...
TO TRACK OR NOT TO TRACK
The Successes and Challenges of Tracking Cable Network TV Channels in Pakistan
Advertising on in-house cable channels started in Pakistan in the late 90’s. It used a manual method, i.e. changing CD’s during mid...
RADIO AUDIENCE MEASUREMENT: WHAT THE CELLULAR APP METHOD IS MISSING?
By Mehdi Raza
Radio, as a medium the world over has existed and thrived despite the challenges that came its way over the past 100 years. The industry stood strong, rather evolved, despite the looming...
Teeming with Ten
Tahseen Shaukat, in his latest avatar as Country Head for Ten Sports in Pakistan, speaks to Synergyzer on his thoughts about the media industry and the challenge of conceptualizing and implementing the intricate details...
MEDIA-TAINMENT
By Sameera Ehteram
Television is a medium of information and entertainment. Yet there is a prominent leaning curve towards the influence of sponsors and brands. While surfing through channels there is one thing in common...
8xm Bharam Say
8XM is a relatively new yet thriving music channel with rankings amongst the top 15 channels since January 2014. The channel was established in November 2011 and soon gained popularity among the Pakistani youth...
Executive Doodle – Globetrotting Travel Alchemist
Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...
Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...
In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...
