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Books on Board – Must Reads for Book Lovers on the Go

In the whirlwind of life's chaos, I found my refuge not in jetting off to some far-flung paradise but in the company of six trusty books that transformed my tumultuous reality into a literary...

Beethoven’s Chicken Symphony: A Rhapsody in Advertising

Once upon a mid-life crisis (which started at 15, because why not?), I decided to play Sherlock in the curious case of Mediocre Advertisements. Why, you ask, does mediocrity run amok in ad land? Well,...

Merit Ka Munjunn!

Merit in Pakistan has assumed a role akin to the Terms and Conditions agreement one casually acknowledges while downloading an app—an element of seemingly trivial significance. However, this perceived insignificance of merit has emerged...

Executive Doodle – Globetrotting Travel Alchemist

Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...

Privacy on iPhone | Flock | Apple

Client: Apple Agency: TBWAMedia Arts Lab Production Company: Smuggler Director: Ivan Zacharias Bird design: Legacy Effects Editorial: Rock Paper Scissors VFX: House of Parliament Color: TRAFIK Sound Design / Mix: Barking Owl Music...