2023 – What lies ahead in Tech
Every day is a new day in the fast-moving world of technology, but a yearly summary helps focus on what the 30,000 feet view represents in general, across multiple spaces and how tech will...
The Blurry Boundaries
“Having a permanent hybrid set-up initially came as a relief," says Zainab, "After years of full-time office work, it felt like I finally had control over my work schedule and busy home life.”
The Covid-19...
A Bright Idea that Won Big!
SYNERGYZER: What is your educational background and when did you start working on your startup?
ABUZAR SHOAIB SIDDIQUI: I completed my Diploma of Associate Engineering (DAE) in Chemical Engineering, after which I pursued my degree...
What People Really Want from Brands Amid the Cost-of-Living Crisis?
Throughout their evolution, brands have held on to one common part of their definition; of being a promise of a certain standard or quality. The expectation from the consumers at large has also not...
Maximising ROI, Engagement Through Sports Events
Sports events today are like never-ending festivals, where attendees enjoy cheering for their favourite teams, enter competitions and win prizes. Meanwhile, businesses make a sufficient profit by investing minimal effort and funds intelligently. As...
Ahmed Kapadia Featured in Manager Today – “100 Business leaders of Pakistan”
Manager Today, the leading business publication in Pakistan, has once again set the benchmark for excellence with its second book, "100 Business Leaders of Pakistan." This awe-inspiring tome is a tribute to the movers...
Executive Doodle – Globetrotting Travel Alchemist
Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...
Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...
In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...
