DIRECTING PERCEPTIONS
The role of positive documentaries and important ecological challenges faced by Pakistan, a discussion with Sabrina Dawood.
When you go online to look up documentaries about Pakistan, you are met with images of war and...
Soya Supreme’s Life Ki Theme
Agro Processors & Atmospheric Gases (Pvt.) Ltd (APAG), the owner family corporation of Soya Supreme - one of the top three players in the premium segment brand of the edible oil category -recently launched...
Mauka Mauka TVC aired during the ICC World Cup 2015 on Star Sports
NEIL CHRISTY
CEO – Headlion Group
I think Star Sports India nailed it and created the hype that it was supposed to create. Since the brand behind the Mauka Mauka campaign was a TV sports channel,...
Befikr Mustaqbil
Befikr Mustaqbil
BEFIKR MUSTAQBIL WITH JUBILEE LIFE INSURANCE
The current law and order situation has greatly stressed upon the need of safety and security in the country and has thus made potential consumers realize the importance of...
COCA-COLA HAI YAQEEN CAMPAIGN
Coca-Cola launched the local adaptation of its global “open happiness” and “reasons to believe” campaign by combining the two to give a patriotic appeal and came up with a new campaign, taglined in Urdu,...
Executive Doodle – Globetrotting Travel Alchemist
Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...
Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...
In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...
