Pakistan – You Only Saw What You Were Showed
Do you wonder if your choice about something was driven by listening to other people's opinions, reading something, or following a general perception? Like by now, you should realize that the only reason you...
SYNERGYZING ACROSS THE ADVERTISING HORIZONS!
What do you do when you realize that it’s right about time that more than 5 decades of Pakistani advertising finally needs an echoing voice to help it step into a brighter future; to...
The Grind of Tenacity Part 2 – Why is The Pakistani Startup Ecosystem Not...
As originally published in Synergyzer Issue 4 – 2018
Part 1 featured stories of people who are striving to put Pakistan’s tech entrepreneurship infrastructure in to gear: The most prominent was Dr. Umar Saif, Chairman...
Q&A: Senior Representative of M2 Pakistan – A Specialized Media Audit Firm on the...
As originally published in Synergyzer Annual 2019
Synergyzer: Being a media auditor, what is your opinion on the current state of the media industry?
Media Auditor: In the words of Mark Pritchard, Chief Brand Officer –...
Reviewing the Nurpur Full Cream Milk TV Commercial
As originally published in Synergyzer Issue 3 – 2018
Although a host of campaigns are created, very few leave their mark with their brilliant concept, immaculate execution, and superb visual strategy.
So what is it that...
AI: The Age of Intellectual Synergy
Throughout human history, our innate resistance to change has often resulted in scepticism and opposition toward groundbreaking innovations. For instance, the Luddites famously resisted the textile industry's mechanization during the early 19th century, fearing...
Media Industry Insider on Battling The Media Demons- Part 1
As originally published in Synergyzer Annual 2019
PART 1
THE BIG PICTURE: ENDING ABUSE OF TAXPAYER MONEY
The current Government came into power with the agenda of eliminating corruption. In line with the mandate of reducing corruption,...
10 Philanthropists Who Have Made A Difference In Pakistan
As originally published in Synergyzer Issue 4 – 2014
Synergyzer has compiled a list of people and organizations that are making a difference in the Pakistani society with their philanthropic efforts. A lot of efforts...
Umair Kazi Teams Up With Suveer Bajaj For The Podcast, 883 To Infinity
Don’t do it.
That’s what I heard, multiple times in a row, when I told some people that I was starting a podcast with a friend from across the border. I would’ve listened to them,...