Innovation & Technology

Reinventing Success – A Leader’s Playbook for Serial Success

Board Member – Time Warner Inc. and Valeant Pharmaceuticals, Former Chairman – Bausch & Lomb and author of Reinvent: A Leader’s Playbook for Serial Success talks to Synergyzer about his illustrious career Synergyzer: How would you...

Digital Media Is What Make Us Tick

By Syed M. Ayaz Over the last few decades, the frequency of accessing and sharing information has grown immensely. Today, the term Global Village undoubtedly refers to the impact of internet on the world and...

Dawlance Journey to the Pinnacle

By Fatyma Khan We hear of many local businesses, but only a few come to become renowned brands. The key to a successful business venture is to capture an unattended market for what you are...
Pring

Pring: The Everyman’s Social Network

As originally published in Synergyzer Issue 6 – 2012 By Ghalia Mirza You don’t draw the attention of Red Herring, a leading global magazine on technological innovations, unless you are as promising as Google, Facebook, Twitter,...

LEADING THE SOCIALSPHERE

 Haseeb Ihtisham, Area Head of Marketing, Nokia – Near East talks about how Nokia Pakistan has strategically utilized Facebook to become the leading brand from Pakistan on the social network.  Synergyzer: Recently, Nokia Pakistan achieved...

AUGMENTED REALITY: GETTING REAL!

Compiled by Dosti Zahra To state the definition, augmented reality is the term used for a camera-enhanced view of a physical real-world environment, where virtual elements are merged with a real-life scene creating a ‘mixed...

Executive Doodle – Globetrotting Travel Alchemist

Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...

PSO | Women’s Day 2024

Client Name: PSO Campaign Name: Women's Day Agency Name: Synergy Dentsu Production House: Khayal Films Producer: Executive Producer - Sumair Tariq Director: Umair Nasir Ali Creative Director: Ferrukh Syed Concept: Ferrukh...