Digital

Synergyzer: Documenting the Year 2019 for our Print and Digital

As the year comes to an end for Synergyzer too, we decided to highlight some of the articles you should definitely read and be more enlightened as you enter 2020. Truth in Numbers: 1+1...
movember

Movember: ‘Spot the Signs’ Reminding Men to Talk

Movember 'Spot the Signs' is a short film by Movember Foundation, a leading global organization that is committed to bringing a change towards how men's health is understood. The organization takes its name from the...

Ford Mustang Mach-E Revealed as the New Breed with Idris Elba and Social Media...

Ford is going electric through the new breed of automobiles, Mustang Mach-E. Not only is the product unique but the advertising technique being used this time is different from the usual flashy commercials. This...
infinix tecno

Infinix Hot 8 Big 6.6”HD+ Display Brings an Exceptional Viewing Experience to its Users

Hot 8 is the latest addition to the Infinix Hot series. This smartphone is an answer to all the prayers of TV show addicts, gamers and digital readers. This new smartphone features a big...

Wali Tirmizi Writes About Teeli in the Digital Space

As originally published in Synergyzer Issue 2, 2019 Wali Tirmizi writes about Teeli, the digital entertainment company that launched itself into the digital space with their humorous video 'Darzi ki Marzi'. Associated with the Dawn...

Chief Marketing and Communication Officer – KE, Fakhar Ahmed on The Importance of Projecting...

As originally published in Synergyzer Annual 2019   "Marketers should highlight Pakistan's success stories globally." -Syed Fakhar Ahmed, Chief Marketing and Communication Officer, KE   With Pakistan’s growing economy and demographic strength, the country is progressing sustainably and is...

JOVAGO: CHECKING IN!

Nadine Malik Almani, Country Manager for Jovago Pakistan speaks to Synergyzer about tourism in Pakistan and how Jovago plans to facilitate the hotel-traveler gap.   Synergyzer: Please give details about Jovago. Nadine Malik: Jovago.pk is an...

Q&A: Director Public Affairs & Comms Coke Pakistan Talks About Coke Studio’s Role in...

As originally published in Synergyzer Issue 3 – 2016: 'Actifying Generation Y' Fahad Qadir, Director Public Affairs & Comms Coke Pakistan Coke Studio has brought about an exponential change in the Pakistani music industry, yet it...

Don’t Fear Digital

Our consumer is changing. The oone-sided monologue that conventional advertising offers is evolving into a dialogue based conversation, in which the consumer plays a central role. This change is driven by the emergence of...

Executive Doodle – Globetrotting Travel Alchemist

Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...

PSO | Women’s Day 2024

Client Name: PSO Campaign Name: Women's Day Agency Name: Synergy Dentsu Production House: Khayal Films Producer: Executive Producer - Sumair Tariq Director: Umair Nasir Ali Creative Director: Ferrukh Syed Concept: Ferrukh...