Cinema Screen with a Bag of Popcorn
By Abdul Aleem Sheikh
In today’s age when consumers have everything literally at their fingertips, advertisers are busy devising new ways to interact to sell something they probably won’t need otherwise. Technological advances have changed...
Q&A: Ayesha Khan talks about the Santa Fe Film Festival, Producing Films in Hollywood...
As originally published in Synergyzer Issue 3 – 2013
Ayesha Khan
Please give your educational and professional background.
I did my high-school from United World Colleges in Victoria, British Columbia, Canada, and graduated with a Bachelor in...
Entering the OSCARS just got Controversial
As Pakistan puts forward a movie to the Oscars after 50 years, Dr. Framji Minwalla, Assistant Professor & Chairperson Social Sciences & Liberal Arts – IBA Karachi,
talks about the mechanics involved and why documentaries and...
The Many Sounds Of Karachi
Syed Mehdi Raza, CEO/Director – Apna Karachi FM 107 talks about how the station’s very local positioning made it a success story
Synergyzer: Please give an overview of Apna Karachi FM 107.
Mr. Mehdi Raza: Apna Karachi FM 107...
Ready Set Tune
Naeem Mirza, Chief Executive – Awaz Radio Network, talks about the influence of regional radio
Synergyzer: Please give an overview of your company.
Naeem Mirza: Radio Awaz established its first FM radio channel in Gujarat, Punjab in 2003...
What is PEMRA Here For?
Written By Qazi Ahmed Mateen
Regulatory bodies are formed by the government to provide facilitation to the stakeholders of an industry and regulate them under the law, provide them guidance, develop the sector, and keep...
Catching the Right Frequency
Dr. Riffat Siddiqi, Business Head/Director Marketing & Sales – Tehulka FM 94.6,
more popularly known as ‘Doc’, reveals how he has created a successful business empire through his love for music
Synergyzer: Please give an overview of...
Radio Diary
A comprehensive study by BBC Pakistan on the radio listening habits of Karachites
Pakistan currently has over a 100 FM radio stations across the country. With such a healthy number of radio stations, the irony...
The FM BOOM
Written By Sher Asfandyar Khan
The year 2003 filled the airwaves of Pakistan with the booming stereo sound of FM music. The Pakistan Electronic Media Regulatory Authority (PEMRA) had been formed and scores of licenses...