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Muhammad Ali Khan is Director Planning & Innovation at the Synergy Group. He also teaches Media Sciences at SZABIST-Karachi and the Indus Valley School of Art & Architecture.

12 Articles

Discovering ‘Innergy’ at Synergy

‘Without Innergy, there is no Synergy’ was one of the first things I listened to when I entered the Synergy universe. Sitting across...

Being Human

Ever since I entered advertising, I still hear the one fact about consumers that’s reiterated over and over again – that they are...

Hybrid Ad Man: Working in Advertising Combining Creative & Strategy In Daily Life

What it is like to work in advertising on a hybrid position, combining both Creative & Strategy in daily life.  One of the...