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Driven by Doubt – What Pakistan’s Car Resale Obsession Says About Us

In a market built on doubt. Every car is judged not by how it drives, but by how easily it can be sold....

Muhammad Ali KhanAugust 10, 2026

Watt Moves Pakistan with Huma Yahya Khattak

The future of mobility rarely arrives quietly. Sometimes it rolls in on silent wheels, challenging the roar of engines that once defined the...

Ayesha AnjumAugust 10, 2026

Novo Nordisk appoints Mehtaz Sultan Khan as General Manager Pakistan

Novo Nordisk, the global healthcare company with more than a century of leadership in diabetes care and a growing focus on obesity, has...

WebdeskAugust 4, 2026

Pakistan Influencer Awards Set to Redefine Influence in the Country’s Creator Economy

The Pakistan Influencer Awards was officially launched in Karachi, marking the country’s first industry-backed, data-led platform to recognize digital creators for real impact,...

WebdeskAugust 3, 2026

Judging Billboards at 60 km/h

As I always say, creative minds or any designer worth their salt can’t help but judge every design, good or bad. It’s built...

Afifa ManiarJuly 24, 2026

Music as Identity: The Sound of Being Pakistani

Nations’s soundscape has never been louder, stranger, or more beautifully mismatched. This story unpacks how generations share, fight over, and reinvent sound, revealing...

Naheed ZahraJuly 23, 2026

Campaign Vault

Credits: Campaign Title: ChatGPT – Everyday MomentsSpot Title: DishPublished: September 2025Brand: OpenAI / ChatGPTAgency: Isle of AnyProduced: In-house (OpenAI Creative Team)Production Company: Isle...

WebdeskOctober 14, 2025

“Every Sticker Has A Story” | Putellas & the UEFA Women’s Euros Collection

UEFA Women’s EURO 2025 “Every Sticker Has a Story” turns collectables into powerful narratives, capturing the grit, glory, and growth of women’s football...

WebdeskJuly 21, 2025

Cinnamon Toast Crunch | The Last Square

Swirly Cinnadust-covered Cereal Squares Cinnamon Toast Crunch has always embraced the absurd. But what’s happening right now is more than just absurd —...

WebdeskJuly 1, 2025