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YouTube Pakistan:Which channels are leading the rankings?

COVID-19  not only increased viewership over linear TV, but also changed viewership numbers for YouTube in Pakistan. In order to see the growth size of YouTube channels in Pakistan we have taken into consideration numbers...

Viewership Genres in Word Clouds

Methodology: This report is based on Google word search queries and resulting trends being carried out by users on Google. Time Period: January 2020 to July 2021 Geographic Regions: All major and minor regions of Pakistan, ...

Convergence of Social Media with E-Commerce and Beyond

SOCIAL COMMERCE (defined): Social commerce is a subset of electronic commerce activities that involve social media and online media platforms that support social interaction, and user contributions to assist online buying and selling of...
broadcast media

Broadcast Media vs Digital Media, Muhammad Ali Analyzes Pakistan ADEX 2019

The IMF Review of February 2020 states that the economy of Pakistan is on the path of gradual recovery. The current government has taken corrective measures to strengthen the economy and it has had...
tiktok

Is TikTok Taking Over Social Media in Pakistan?

Tiktok has become the most downloaded social media application of Pakistan according to US-based Intelligence firm Sensor Tower. The Chinese owned social media app has crossed 1.5 billion downloads globally, according to Mobile Insights Strategist...
Most Valuable Global Brands

Amazon Ranks First in The 100 Most Valuable Global Brands

With little sign of a slowdown in growth, Amazon has become the world’s most valuable brand, according to the 2019 BrandZTM Top 100 Most Valuable Global Brands ranking released for the year by WPP...

Most Popular YouTube Ads and Trends for Pakistan in 2018

As originally published in Synergyzer Annual 2019 Google’s list of 2018’s most popular YouTube ads in Pakistan represents the top 10 ads and branded content people chose to watch on YouTube through a combination of...
google

GOOGLE YEAR IN SEARCH 2017

Google looks back at 2017 through searches, providing a unique perspective on the year's major events, top newsmakers and hottest trends.   HOW ARE THE TRENDING LISTS POPULATED? Lists are based on search terms that had a...
YouTube Banner

Most Popular YouTube Ads in Pakistan: January to June 2018

This week YouTube released its YouTube Ad Leaderboard in Pakistan: January to June 2018. This list is a reflection of the creative canvas that YouTube has provided these brands. According to Farhan Qureshi, Regional Head...

Executive Doodle – Globetrotting Travel Alchemist

Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...

Zindigi JS Bank & 5th Pillar Family Takaful Signed MoU to...

The Digital banking Initiative of JS Bank, Zindigi, has partnered with 5th Pillar Family Takaful, a prominent provider of Takaful products and services, to...