Home Hira Bajwa
Written by

Hira Saeed Bajwa is a PR Strategist and Content Specialist, with extensive experience in digital PR campaigns and strategic communications for leading brands. She holds a BS (Hons) in Political Science from Kinnaird College and has completed specialised courses in digital marketing and brand management from Yale University and University of London.

2 Articles
ai-accountability-gap

The AI Accountability Gap: Who Owns Creative Mistakes in Pakistan’s Ad Industry?

AI is transforming Pakistan’s advertising world, promising speed and innovation, but at what cost? As blurred boundaries emerge between human creativity and machine...

tiktok-learning

TikTok Teachers – How 15-Second Lessons Are Rewriting Learning

TikTok is more than dances and trends; it is becoming Pakistan’s fastest-growing classroom, where 15-second lessons are reshaping how we learn. The classroom...