Home Marketing Advertising

Advertising

Admiring the Creativity

1.    Google Pixel 8 - Mr. India Meets Pixel | The Revenge https://www.youtube.com/watch?v=Z1SqlxWK55A&t=8s Never thought I would see Mr. India back in action but not in a movie but as the brand ambassador of Google Pixel...

Beethoven’s Chicken Symphony: A Rhapsody in Advertising

Once upon a mid-life crisis (which started at 15, because why not?), I decided to play Sherlock in the curious case of Mediocre Advertisements. Why, you ask, does mediocrity run amok in ad land? Well,...

Nostalgia Reigns as Oppo Brings Ranbir Kapoor and Konkona Sen Back as ‘Sid’ and...

Wake Up Sid is one of the most loved movies of its time, and people clearly remember Sid and Ayesha and their electrifying chemistry to this day. Now, Oppo India has brought Ranbir Kapoor...

From Octopus DJs to Biryani Cravings

Ladies and gents, welcome to the crazy world of advertising. I hope you're ready for a round-the-world trip that won't cost you any frequent flyer miles or a delayed flight due to fuel not...

Shield’s Bold Move On Mom Expectations Is Worth Appreciating

Motherhood is a profound journey that comes with its joys, challenges, and a myriad of expectations. In today’s society, these expectations are often shaped and perpetuated by various external factors, with brands playing a...

The Art of Political Branding

Election symbols are the most important part of a political party’s branding. It harks back to the use of coats of arms, banners, and insignia by various houses and dynasties during medieval times. Modern...

The Marriage of Marketing and Politics

Pakistan is in the throes of state elections. The rage is gathering momentum. With increasingly high media consumption and strong opinions on this subject, it is imperative to get it right. As we witness the...

Maza Nahin Aaya Awards – Pakistan’s Pakistani-est Advertising Award Show

Brothers, sisters, and non-binary individuals (insert self-deprecating woke joke here) of the Pakistani marketing community, I hope you have survived the recent advertising award show and its LinkedIn aftermath without any significant damage to your...

8 W’s to Question in Political Advertising by the Pakistani Government

It includes non-political campaigns promoting public services, initiatives, and programs and raising awareness about various issues. This type of advertising focuses on informing and engaging the public on matters that are not directly related...

Executive Doodle – Globetrotting Travel Alchemist

Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...

Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...

In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...

PSO | Women’s Day 2024