Video Viewing in Pakistan: A YouTube Feature
PAKISTAN: KEY MACROECONOMICS TRENDS
Source: YouTube profiling study, Kantar TNS, Pakistan, October 2018.
WHAT YOU-TUBE IS TO PAKISTANIS?
Source: Pakistan Millenial Study, Ipsos, "Getting Closer to MENA's...
Tracking the Tube – January 2020
As originally published in Annual 2020 Synergyzer issue.
Research and Analysis conducted and provided by Media Monitors Pakistan.
TOP GENRES BASED ON COMMERCIAL AIRTIME (CAT)
News remained...
Tracking Sound Waves – Radio 2020
As published in Synergyzer Annual 2020 issue.
TOP ADVERTISED NETWORKS
Karachi, Lahore and Islamabad
Just Music FM 106.2 was the most advertised network with 20% share of...
Creating a Safer Digital Society
Pakistan has its fair share of struggles when it comes to shifting towards digital platforms. The gap between education and the practical world, lack...
Google Year in Search – 2019
As originally published in Annual 2020
Google looks back at 2019 through searches providing a unique perspective on the year around the Globe.
What is Google's...
Digital Media Landscape Pakistan – 2019
As originally published in Synergyzer Annual 2020
POPULATION STATS
CELLPHONE AND INTERNET USERS
FACTORS FOR FINANCIAL INCLUSION
E-COMMERCE IN PAKISTAN
TRANSACTION VALUES AND VOLUME
MONTHLY REACH FOR DIGITAL TOUCH POINTS
Facebook...
Tracking the Tube- October 2019
The infographics are based on the data collected and provided by Media Monitors Pakistan.
Top Genres Based on Commercial Airtime (CAT)
News remained the most advertised...
Google Pakistan Path to Purchase- 2019
Insights into the present-day consumer’s path-to-purchase when it comes to smartphones, skincare and apparel.
HOW DO PAKISTANIS CHOOSE THEIR PURCHASES?
As digital platforms, such as...
Pakistan Digital Media Landscape 2020
As published in Synergyzer Annual 2021
POPULATION
TELECOMMUNICATION STATS
CELL PHONE AND INTERNET USERS
FINANCIAL INCLUSION AND PAYMENT SYSTEMS
During July to September 2020, the currency in circulation...