Insights

Pakistan has its fair share of struggles when it comes to shifting towards digital platforms. The gap between education and the practical world, lack...

As originally published in Annual 2020 Google looks back at 2019 through searches providing a unique perspective on the year around the Globe. What is Google's...

As originally published in Synergyzer Annual 2020 POPULATION STATS CELLPHONE AND INTERNET USERS FACTORS FOR FINANCIAL INCLUSION E-COMMERCE IN PAKISTAN TRANSACTION VALUES AND VOLUME MONTHLY REACH FOR DIGITAL TOUCH POINTS Facebook...

The infographics are based on the data collected and provided by Media Monitors Pakistan. Top Genres Based on Commercial Airtime (CAT) News remained the most advertised...

Insights into the present-day consumer’s path-to-purchase when it comes to smartphones, skincare and apparel. HOW DO PAKISTANIS CHOOSE THEIR PURCHASES? As digital platforms, such as...

As published in Synergyzer Annual 2021 POPULATION TELECOMMUNICATION STATS CELL PHONE AND INTERNET USERS  FINANCIAL INCLUSION AND PAYMENT SYSTEMS  During July to September 2020, the currency in circulation...

Google looks back at 2020 through searches providing a unique perspective on the year's searches and trends that captured our attention. What is Google's Year...

The first wave of COVID-19 had an impact everywhere. A number of consumer categories and brands stopped advertising on TV completely and resumed only...

Whilst most of us entered the New Year on a wave of cautious optimism, the pandemic continues to loom large, casting shadows on plans...