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Aneeqa Imran is a textile and fashion designer currently working at Zellbury. She is also an avid reader, writer, and enjoys spending time with cats. Her passion lies in reading books and translating her thoughts into written pieces

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The Science Behind Virality

The Science Behind Virality

 The article examines how brands utilise the science of virality, combining psychology and cultural relevance to create trends that captivate global audiences. It...