Maliha Farooq

Maliha Farooq is a marketing strategist with over 18 years of experience in digital marketing and corporate communications. Pakistan’s first NMSBA-certified neuromarketer, she applies neuroscience to decode consumer behaviour and craft data-driven strategies. An alumna of Warwick Business School and Cornell University, Maliha has led marketing at HBL, Reuters, TPL Life, Dolmen Group, and more. She co-founded Thinkers Digital — Pakistan’s first Human Experience (HX) agency — and serves on the Harvard Business Review Advisory Council. A published author and award-winning leader