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Sumyya Sikander is a Creative Executive at Synergy Dentsu, diving into bold ideas and fearless creativity every day. She’s not just a thinker — she’s a doer, constantly blending strategy with imagination to create impactful results.

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The Secret Power of Socks

The Secret Power of Socks

The writer uses the socks analogy to discuss how both fashion and marketing thrive on the power of subtle, unexpected details. Whether it’s...