Hamza Bhatti on Pakistan’s Food Scene
Food Enthusiast, TEDx Speaker, and Content Creator As a pioneer in food blogging, he has discovered hidden gems, savoured street food secrets, and...
adminNovember 13, 2024
Bean There, Done That – The Shift from Chai to Coffee Culture
Pakistan is a chai-loving community, where people rely on multiple cups of tea to function throughout the day. This passion for tea evolved...
adminNovember 12, 2024
Synergy Group Wins Renowned AFAA Award for State Bank of Pakistan’s Asaan Mobile Account Campaign
Karachi, Pakistan – November 8, 2024: Synergy Group has been praised at the Asian Federation of Advertising Associations (AFAA) awards, winning in the...
adminNovember 8, 2024
Smokers Need Effective Support Through Harm Reduction
With over 31 million tobacco users in Pakistan, more than half of whom are smokers, the need for effective strategies to reduce smoking-related...
adminNovember 5, 2024
A Discussion with Zaheeruddin on Pakistani Advertising
Synergyzer: What key changes have you brought to the advertising industry in Pakistan, and what achievements are you most proud of? Zaheeruddin: I...
adminOctober 11, 2024
Jason Alexandar Orders Canned Laughter Through Uber Eats
Client: Uber Eats Agency: Special Group Australia
adminOctober 2, 2024
Football is for Food | Uber Eats
Client: Uber Eats Agency: Special US Production House: O Positive Creative Directors: Alice Blastorah, Josh Hacohen Associate Creative Directors: Dan Greener, Shelby Lemons...
adminOctober 2, 2024
Oly by Innovative Biscuits
Client: Innovative Biscuits Agency: MullenLowe Directed by: Ahsan Rahim Produced by: Tall Man Films DOP: Zain Haleem Animation: Talisman Art Director: Owais Burney...
adminSeptember 30, 2024
10 Game-Changing AI Tools Every Creative Should Use
Over the past year, I’ve found myself knee-deep in AI tools while working at my creative agency. To be honest, I’ve lost count...
adminSeptember 30, 2024
