Why Pakistani Marketers Fail to Crack the Gen Z Code?
Generation Z is rapidly becoming a significant market segment globally, and Pakistan is no exception. However, many brands and marketers struggle to connect...
Hamna FarrukhMarch 1, 2024
A Glowing Disgrace: Golden Pearl and its Tone Deaf Ad
Recently, Golden Pearl White Beauty Cream’s ad has become the talk of the town, and clearly not for the right reasons. It’s 2024,...
Hamna FarrukhFebruary 22, 2024
Surreal Cereal – Marketing Geniuses at Play
Surreal Cereal is a UK-based brand that promises sugar-free cereals to their customers; however, we are not here to talk about their product...
Hamna FarrukhFebruary 16, 2024
Chaotic Ranting – Scrutinizing HBL PSL 9 Anthem
The official anthem of HBL PSL 9 was finally released yesterday, and I have a lot to talk about. First things first, Ali...
Hamna FarrukhFebruary 15, 2024
Superbowl 2024 Ads – Is Advertising During NFL Worth It?
If you go through our website, you’ll find multiple Superbowl 2024 ads starring some of the biggest celebrity names in the Hollywood industry....
Hamna FarrukhFebruary 13, 2024
Superbowl 2024 Viewership Breaks All NFL Records
In a significant milestone for the National Football League (NFL), the Super Bowl of 2024 has broken all prior records to become the...
Hamna FarrukhFebruary 13, 2024
Pakistan is All Set to Have It’s Very Own Shark Tank
Pakistani entrepreneurs, be ready! Our very own Shark Tank is prepared to roll, and we couldn’t be more excited for the economic betterment...
Hamna FarrukhFebruary 1, 2024
Amazon Prime Video Introduces Ad-Supported Model
Following its initial launch without advertisements, Amazon Prime Video is the most recent in a series of streaming services that have gone on...
Hamna FarrukhFebruary 1, 2024
Email Marketing Turns 45 – Groundbreaking to Infamy and Beyond
Email marketing, notorious for its existence, has seen it all. Only a few digital marketing techniques have been around for as long or...
Hamna FarrukhJanuary 30, 2024
