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Mazhar Ali

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He is Assistant Professor at SZABIST University Karachi. His areas of interest are advertising effectiveness and consumer behavior.
Battling To Enter The Eyeball Or Heart?
Brands

Battling To Enter The Eyeball Or Heart?

Mazhar Ali -
0
8 W’s to Question in Political Advertising by the Pakistani Government
Advertising

8 W’s to Question in Political Advertising by the Pakistani Government

Mazhar Ali -
0