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Mazhar Ali

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He is Assistant Professor at SZABIST University Karachi. His areas of interest are advertising effectiveness and consumer behavior.

Executive Doodle – Globetrotting Travel Alchemist

Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...

Faster Toll Payments, Smoother Journeys: Zindigi Partners with One Network for...

Commuters with M-Tags can now enjoy hassle-free journeys through toll plazas without stopping, reducing congestion and wait times, by simply topping up their M-Tag...

PSO | Women’s Day 2024