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CLASH OF CAMPAIGNS: PAS Awards 2017

PAS Awards is an initiative by Pakistan Advertisers Society (PAS) which acknowledges and celebrates ‘ideas and creativity that works’. The award programme evaluates campigns holistically with special emphasis on effectiveness or results of marketing...

Jang Media Group: Advertising the Classifieds

Mr. Sarmad Ali, Group Managing Director, Jang Media Group discussed the Jang Classifieds advertising campaign with Synergyzer and gave insights about it. In Pakistan, it is rare to see print media advertising their classified services....

Why as a Marketer You Should Get Your Hands on ‘Executive...

The marketing world is changing with the blink of an eye and staying ahead of the curve is no longer synonymous with being on-trend....