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The Psychology of Food Marketing
Chocolates are always gifted whenever your foreign friend or family member visits you. I can recall from decades back how such chocolates would...
Khwaja Ali ShahidSeptember 19, 2024
The Strategy Behind Food Fusion’s Viral Success
Synergyzer: What inspired you to start Food Fusion on YouTube, and how did you come up with the concept of fusion cuisine? Kindly...
adminSeptember 16, 2024
Spicing Up the Market – Zeeshan Haider’s Journey with Dipitt
Synergyzer: What inspired an engineer to become an entrepreneur in the sauce industry? Can you share the story behind Dipitt’s creation, the king...
adminSeptember 16, 2024
The Paradigm Shift in B2B Marketing: The Advent of the Gen Z
LinkedIn has launched a new reel feature. Companies like SAP and Hubspot are on TikTok. The world as we B2B marketers know it...
Zunaira OmarSeptember 12, 2024
Behind the Brands With Sarah at Unilever
Synergyzer: Can you share a bit about your journey in marketing and how you ended up at Unilever? Sara: As an aspiring business...
Hamna FarrukhSeptember 10, 2024
Taylor – Made Marketing: The Taylor Swift Phenomenon
If you have a mobile phone and an internet connection, then chances are you are aware of Taylor Swift. At least, in some...
Ayesha AnjumSeptember 9, 2024
Welcome to Platform 9¾ – An Invite to The Magical World of Harry Potter
Dear reader, today I am writing to you to not convince you but to express my love for Harry Potter, the book series...
adminSeptember 5, 2024
TikTok’s Tastiest Seconds
Ever found yourself staring blankly into your fridge, wondering what on earth to cook, only to recoil at the idea of watching a...
Afifa Anis SyedSeptember 4, 2024
Are PersonaBots the Next Big Thing in Pakistan’s Business Landscape?
The following are excerpts taken from an interview with Global Director, Ipsos Institute for Motivational Research; President, of Gender Balance Network, Cristina Craciun...
Afifa Anis SyedSeptember 4, 2024
