Preserve The Essence of Being Human in the Era of AI

The onslaught of Artificial Intelligence in every domain of human life has raised a very pertinent question: what are the aspects of human intelligence...

ChatBABU: A Promising Path Ahead

Gone are the days when marketing was limited to billboards along the streets and brochures and flyers distributed door-to-door. With the advent of digital...

Preserving Creativity in an AI-Powered World

Breakthroughs in technology are often thought to be a driver of job losses, but these fears can easily be exaggerated owing to concerns about...

GENERATIVE AI: Modern World Lamp & Genie

What if I told you, you just stumbled upon the ultimate designer's dream - a magic lamp with an AI-powered Genie that grants you...
Age of Intellectual Synergy

AI: The Age of Intellectual Synergy

Throughout human history, our innate resistance to change has often resulted in scepticism and opposition toward groundbreaking innovations. For instance, the Luddites famously resisted...

Where Technology is Omnipotent

Synergyzer: In what ways do you think AI is transforming the software industry, and what opportunities do you see for businesses in Pakistan to...

When Communication Collides with Technology

Synergyzer: Tell us about your role centered on Communications, PR, media, etc. Aisha Sarwari: At Coca-cola, we call it the PACS team, which stands for...

The Machines are Here!

The role of AI in marketing is anything but new. Various companies, ranging from Google, Facebook, TikTok, Microsoft (the bigger ones we hear of...

Copy, Paste, and Beyond: A Creative Adventure with Generative AI

I know what you’re thinking. Here’s yet another article on the Generative AI hype train. The revolution is here! Robots are taking over! Be...

Editor-in-Chief, Ahmed Kapadia on The Great Rate Race

As originally published in Synergyzer Annual 2019 There’s a free market and then there’s a Pakistani version of the free market. The latter is a...