Editor’s Pick
When Winning Isn’t Enough: The Publicis-WPP Feud
Publicis and WPP’s public spat over a major account win was about more than business. It was a battle over who gets to...
Afifa ManiarNovember 11, 2026
Rumana & Mukhtar Husain -Narrative In Words And Space
In a city that rarely pauses long enough to listen to itself, some homes become more than addresses. They become conversations. The home...
Afifa ManiarNovember 5, 2026
Javed Jabbar – The Man Who Reads Between Pakistan’s Lines
Before Pakistan learned to package narratives as strategy, Javed Jabbar was already shaping them across cinema screens, television studios, Senate halls, newspaper columns,...
Afifa ManiarOctober 28, 2026
Senator Sarmad Ali on Who Controls Pakistan’s Story Now
For over three decades, Senator Sarmad Ali has been a guiding force behind the conversations shaping Pakistan. Long before “narrative building” was a...
Afifa ManiarOctober 16, 2026
What Drives Pakistan’s Desire, Status, or Survival?
In Pakistan, every vehicle carries a story, not just passengers. What looks like congestion is actually a daily negotiation between desire, status, and...
Afifa ManiarSeptember 29, 2026
Five Books You Thought You Knew
You have seen them on shelves, in reels, and in every self-help roundup since forever.But these five titles are not just motivational relics,...
Afifa ManiarSeptember 22, 2026
Independence in Every Frame
Every 14th August, brands across Pakistan step beyond products to touch something deeper: the heartbeat of a nation. From chai cups to truck...
Afifa ManiarAugust 14, 2026
Pakistan’s New Music Economy, When Sound Became Strategy
Music in Pakistan has always meant more than entertainment. Today, it drives culture, careers, and commerce alike. This issue, Perfect Pitch: Music Meets...
Afifa ManiarApril 17, 2026
Cover Story: AI – The New Creative Partner
AI is quietly changing how Pakistan dreams, designs, and tells its stories. From buzzing ad rooms to late-night art studios, people and machines...
Afifa ManiarMarch 26, 2026
