Client Name: Hyundai UK
Campaign Name: Hyundai UK – New Dawn
Agency: INNOCEAN UK
Head of Creative: Dom Sweeney
Creative: Fenton Saward
Conceptual Designer: Liam Graham
Media Agencies: INNOCEAN UK & Havas Media UK
Director: Jeroen Mol
Production Company: FAMILIA
Producer: Kwok Yau
Executive Producer: Ciaran Bennett
DOP: Matthew Emvin Taylor
Hyundai | The Dawn of a New Hyundai
Welcome to the dawn of a new Hyundai. 2023 marks the dawn of a new Hyundai in the UK. We’ve taken this opportunity to break the mould and embrace a new chapter for our cars and the company, including changing the pronunciation of the brand in the UK to bring it in line with the global organisation and our Korean heritage.