With over 31 million tobacco users in Pakistan, more than half of whom are smokers, the need for effective strategies to reduce smoking-related harm is undeniable. According to the World Health Organization (WHO), 80% of the world’s 1.3 billion smokers reside in low- and middle-income countries (LMICs) like Pakistan, where resources to combat smoking-related illnesses are limited. To lessen smoking’s impact, countries worldwide are increasingly exploring Tobacco Harm Reduction (THR) strategies, which provide less harmful options for smokers who are unwilling or unable to quit.
Given this pressing issue, the Alternative Research Initiative (ARI), an organization that aims to provide evidence-based solutions across various sectors, including health, education, governance, and culture, emphasizes that a multi-faceted approach – combining scientific insight, policy support, and community engagement – could be key to reducing the impact of the smoking epidemic in Pakistan.
The United Kingdom serves as a prominent model of THR’s potential. Through the National Health Service (NHS), the UK promotes nicotine replacement products and offers structured support for those seeking reduced-risk options. This proactive approach highlights the importance of professional guidance in supporting harm reduction efforts, which could be valuable for Pakistan in establishing a similar model.
A significant gap in Pakistan’s current strategy is the lack of professional advisory services to help smokers navigate the switch to THR products. Led by healthcare professionals, these services could educate individuals on alternatives such as oral nicotine pouches, heated tobacco products, and vaping devices. By eliminating burning, these smoke-free products considerably reduce exposure to harmful toxins.
Hence, encouraging the adoption of THR, along with expert guidance, could be a transformative step for public well-being in Pakistan.