Brands
The Clout Chase of Arshad Nadeem
Before the 8th of August, not many knew of, Arshad Nadeem. Including myself, I was aware of him, but never took an interest...
adminAugust 28, 2024
Porsche: Macan x Dua Lipa
Client: Porsche Agencies: Grabarz & Partner, We Are From L.A. Creative Director: Dua Lipa, Clément Durou (We Are From LA) ECD: Dukagjin Lipa (Radical22)...
adminAugust 2, 2024
How AI is Revolutionizing CPG brand Innovation
AI is the new buzzword these days. Every industry, organization, and individual is trying to understand, implement, and master it at the same...
Sarah SiddiquiAugust 2, 2024
Famous Brands and Their Original Logos
1. Shell 2. Audi 3. Nike 4. Apple 5. Gucci 6. Baskin Robbins 7. Dell 8....
Hamna FarrukhJuly 11, 2024
Tapal’s Thoughtful Ad is Superior Than ‘Paisa-Phenk’ Ads
Tapal has come a long way. From the portrayal of ‘Star plus inspired obedient Bahus’ in its previous ads, Tapal has ingenuously tried...
Zainab KhanMarch 5, 2024
Ad for Click Zeera Doesn’t Click Well with the Audience
Click Zeera, the renowned biscuit, loved by every dada, dadi, nana, & nani, has tried to make a comeback, but this time with...
Zainab KhanMarch 5, 2024
Why Pakistani Marketers Fail to Crack the Gen Z Code?
Generation Z is rapidly becoming a significant market segment globally, and Pakistan is no exception. However, many brands and marketers struggle to connect...
Hamna FarrukhMarch 1, 2024
Social Commerce, A Retail Revolution Waiting To Happen
The lines are blurred between online browsing and buying thanks to the explosive growth of social commerce. This year, 2024, marks a turning...
adminFebruary 29, 2024
Memorable Ads: Appreciating Lego’s “Build the Future” Ad Campaign
Ogilvy Bangkok launched Lego’s “Build the Future” print ad campaign in 2017, and the campaign’s outstanding visuals and uplifting message won over hearts....
adminFebruary 28, 2024
