Interviews

43 Articles

Transforming Pakistani Brands with TikTok for Business

In an exclusive interview, Faiza Zafar, TikTok’s Partnership Manager for Global Business Solutions in Pakistan and Bangladesh, discusses the disruptive effect TikTok for...

The Symphony of Change – Spotify Wrapped 2023

Synergyzer: Firstly, congratulations on yet another successful Wrapped year! What difference did the company see in this year’s Wrapped compared to last year?...

Urooj Ahmed – Leading the Marketing Way

Synergyzer: Entering the marketing field over a decade ago amid rapid digital marketing evolution, how did you stay updated and strategically navigate this...

Empowerment on Two Wheels – A Conversation with Zenith Irfan

Synergyzer: Your journey as a solo female motorcyclist across Pakistan is incredibly inspiring. Can you share the story behind what motivated you to...

A Journey Around the Country with Discover Pakistan

Synergyzer: Could you provide a brief overview of your role as the CEO of Discover Pakistan and the channel’s mission in promoting tourism...

From Pasni to Lyari – A Journey with Astrophotographer

Synergyzer: As someone who hails from Pasni, Balochistan, and is now based in Lyari – Karachi, can you tell us about the journey...

Hashoo Hotels – A Leader’s Journey in Hospitality

Synergyzer: Can you tell us about your personal journey and how you came to be a part of Hashoo Group? What inspired you...