Lifestyle
Why Gen Z is Obsessed with Quick Money
Pakistan’s economy is in a state of crisis. The inflation rate has left citizens struggling to afford even the basics: electricity, fuel and...
Yousuf YaseenOctober 9, 2025
Through Her Eyes
Gender Perspectives in Storytelling How do men and women perceive and portray stories differently? Is there a difference, or is it just makeup...
Ayesha AnjumJuly 3, 2025
Family First: The Rise of Family Vlogging
Family. Fame. Fortune. Privacy lost. Once private, now public, families bare it all for views, fame, and fortune. But at what cost? Dive...
Mishal ZarrarJune 13, 2025
The Aesthetic of Capitalism
We used to buy things because we needed them. Now we buy because we’re bored, burnt out, or just trying to feel something....
Ayesha AnjumMay 22, 2025
Achieving Balance in the Workplace
Workplace stress can feel like navigating a chaotic battlefield but what if you could stay calm and in control amidst the chaos? From...
Abdullah Habib MalikMay 12, 2025
Marketing Wellness: A Global and Local Perspective
The global wellness industry thrives on innovation and adaptability, merging local traditions with international trends. Synergyzer explores how brands navigate regulatory challenges, craft...
Sonia PervaizMay 5, 2025
Wellness or Wellbeing? Understanding the Difference
Wellness and wellbeing are often switched, although they represent distinct dimensions of health. Imran Ali Zaman explores the difference with precision, underscoring the...
Imran Ali ZamanApril 30, 2025
Scroll, Laugh, Heal: The Connection Between Meme Marketing and Gen Z’s Mental Resilience
Hamda Sufi knows the scroll-till-you-drop game well. From coping with midnight crises to cracking up at memes, she has it all covered, delivered...
Hamda SufiApril 25, 2025
Beyond the Puff: The ‘Healthy’ Lies
Nicotine alternatives like vapes and pouches are reshaping the tobacco industry, blending modern appeal with potential health concerns. In the age of health-conscious...
Huzaifa GabaApril 23, 2025
