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Social Commerce, A Retail Revolution Waiting To Happen

The lines are blurred between online browsing and buying thanks to the explosive growth of social commerce. This year, 2024, marks a turning...

Memorable Ads: Appreciating Lego’s “Build the Future” Ad Campaign

Ogilvy Bangkok launched Lego’s “Build the Future” print ad campaign in 2017, and the campaign’s outstanding visuals and uplifting message won over hearts....

Web Summit Qatar Kicks Off and Brings Together Over 12,000 Attendees

The inaugural Web Summit Qatar is in full swing, running from February 26th to 29th, 2024, in Doha. Over 12,000 attendees are exploring...

Reddit’s $60M High-Five with Google for AI Training

In a digital age where data is king and AI reigns supreme, Reddit has just tossed a hefty high-five to Google in a...

A Glowing Disgrace: Golden Pearl and its Tone Deaf Ad

Recently, Golden Pearl White Beauty Cream’s ad has become the talk of the town, and clearly not for the right reasons. It’s 2024,...

#AMD_Rants: THE RED FLAG ON BLAMING AN ENTIRE GENDER/GENERATION OVER RETENTION CHALLENGES

To the Gen X director and the millennial director who are thinking about writing a scathing op-ed regarding the entitlement of Gen Z...

What Does Apple Vision Pro Bring to the Table for Marketers?

The introduction of the Apple Vision Pro is a game-changer and can potentially revolutionize the marketing and advertising world. The Vision Pro offers...

Surreal Cereal – Marketing Geniuses at Play

Surreal Cereal is a UK-based brand that promises sugar-free cereals to their customers; however, we are not here to talk about their product...

Chaotic Ranting – Scrutinizing HBL PSL 9 Anthem

The official anthem of HBL PSL 9 was finally released yesterday, and I have a lot to talk about. First things first, Ali...