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Labubu Fever: What Made This Little Monster So Big?
Have you seen those mischievous plush toys with “ugly-cute” charm clinging to luxury handbags or peeking out of curated desk setups on your...
Afifa ManiarJuly 23, 2025
How Algorithms and AI are Hijacking Creativity: The Harsh Reality
The world of creativity is changing fast and not in a way that’s exciting. The promise was that technology would unleash creativity, open...
Yousuf YaseenJune 24, 2025
Reels Ruined Everything: The Death of Long Form Ads & Attention Spans
Is This The Death of Long-Form Content? Once upon a time, not too long ago… You could sit through a full two-minute soft...
Areeb AsifJune 18, 2025
We Regret to Inform You This is a Marketing Strategy
Imagine you’re back in school. A kid spills juice on someone else’s science project. Was it on purpose? Was it a mistake? Complete...
Ayesha AnjumMay 8, 2025
Lies, Likes and Lost Wellness
Social media is a contradiction, it can both be self-destructive and self-building. Regardless of hating it or loving it, social media has become...
Ayesha AnjumMay 7, 2025
World Press Freedom Day: A Hollow Celebration
Every year, on May 3rd, the world collectively pauses (at least on paper) to recognise World Press Freedom Day. We nod solemnly at...
Areeb AsifMay 6, 2025
Painting the Future Green: Earth Day 2025 Poster
EARTHDAY.ORG has unveiled the official Earth Day 2025 poster, masterfully designed by acclaimed environmental artist Alexis Rockman. Marking the 55th anniversary of the...
Ayesha AnjumApril 22, 2025
Is Everything Content?
“Content” has evolved from cat videos to chaotic health trends. From goat yoga to wellness drips, it unpacks the absurdity of overconsumption, influencer...
Ayesha AnjumApril 18, 2025
Cracking the Code of Billboard Psychology
Karachi’s billboards are more than just roadside distractions—they’re bold statements and sometimes baffling blunders. From neon spectacles to poetic taglines, this article dives...
Aaizah AliApril 17, 2025
