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Surreal Cereal – Marketing Geniuses at Play

Surreal Cereal is a UK-based brand that promises sugar-free cereals to their customers; however, we are not here to talk about their product but their awesome marketing. We are choosing to use the word...

Chaotic Ranting – Scrutinizing HBL PSL 9 Anthem

The official anthem of HBL PSL 9 was finally released yesterday, and I have a lot to talk about. First things first, Ali Zafar, also known as "Apka Bhai," has returned to the PSL franchise...

Superbowl 2024 Ads – Is Advertising During NFL Worth It?

If you go through our website, you'll find multiple Superbowl 2024 ads starring some of the biggest celebrity names in the Hollywood industry. Our minds blew away when we came to know about the...

Superbowl 2024 Viewership Breaks All NFL Records

In a significant milestone for the National Football League (NFL), the Super Bowl of 2024 has broken all prior records to become the championship that has received the most viewers in the history of...

Marketing & Social Media Buzz: What’s Hot?

As a marketer myself, I'm always on the lookout for the latest buzz in the wild world of social media and technology. It's not just about staying ahead of the curve; it's about immersing...

A Tale of Tourism Marketing, Travel, And GDP

Growing up as a kid, I was extremely fond of watching television (sorry, Gen Z, we didn’t even know what YouTube was), and one of my favourite channels was Star World. As I grew...

Pakistan is All Set to Have It’s Very Own Shark Tank

Pakistani entrepreneurs, be ready! Our very own Shark Tank is prepared to roll, and we couldn't be more excited for the economic betterment it will bring to the country. The rights to air the popular...

Amazon Prime Video Introduces Ad-Supported Model

Following its initial launch without advertisements, Amazon Prime Video is the most recent in a series of streaming services that have gone on to provide ad-supported content. The 29th of January marked the beginning...

Email Marketing Turns 45 – Groundbreaking to Infamy and Beyond

Email marketing, notorious for its existence, has seen it all. Only a few digital marketing techniques have been around for as long or caused as much controversy as email marketing. Email marketing has had...

Why as a Marketer You Should Get Your Hands on ‘Executive...

The marketing world is changing with the blink of an eye and staying ahead of the curve is no longer synonymous with being on-trend....