Home PR Novo Nordisk and Ministry of National Health Services, Regulation and Coordination mark World Obesity Day with renewed focus on addressing obesity in Pakistan
PR

Novo Nordisk and Ministry of National Health Services, Regulation and Coordination mark World Obesity Day with renewed focus on addressing obesity in Pakistan

Share
World Obesity Day
world-obesity-day
Share

On the occasion of World Obesity Day, Novo Nordisk and the Ministry of National Health Services, Regulations and Coordination (MoNHSRC) came together to highlight the urgent need for coordinated action to address obesity as a growing public health priority in Pakistan.

The joint engagement, held at the Ministry’s premises on 4 March 2026, was attended by Dr. Malik Mukhtar Ahmad Bharath, Federal State Minister for Health, H.E. Maja Mortensen, Danish Ambassador to Pakistan, Hamed Yaqoob Sheikh, Secretary MoNHSRC, Dr Abdul Wali Khan, DG Health, Hasnain Ahmad, Head of Public Affairs, Novo Nordisk, and other senior officials from the Ministry, Embassy and Novo Nordisk. The gathering underscored a shared commitment to advancing awareness, strengthening dialogue, and promoting a science-based approach to obesity prevention and care.

In Pakistan, the prevalence of overweight and obesity has been steadily rising, affecting both adults and children and placing additional pressure on the healthcare system. But despite its scale and impact, obesity remains widely misunderstood and often stigmatized creating barriers to timely diagnosis and appropriate care. Against this backdrop, World Obesity Day served as an important moment for dialogue between Novo Nordisk and the Ministry of National Health Services, Regulations and Coordination, bringing renewed focus to science-based, long-term solutions.

Commenting on the occasion, the minister stated, “Obesity is emerging as a serious public health concern in Pakistan, contributing significantly to the burden of non-communicable diseases. Addressing it requires a comprehensive national approach that combines prevention, early intervention and improved access to care. We welcome continued engagement with stakeholders to strengthen awareness and build healthier communities across the country.”

The MoNHSRC secretary said, “Obesity is not simply about lifestyle, it is a complex, chronic disease influenced by biology, environment and social factors. The MoNHSRC, through PM diabetes program, is committed to improve understanding, reduce stigma and expand access to effective, person-centred care.”
Sharing her views, the Danish Ambassador to Pakistan, said “It is encouraging to see constructive dialogue taking place in Pakistan around long-term, evidence-based solutions. Partnerships that promote knowledge-sharing and innovation are essential in supporting sustainable health outcomes.”

Commenting on the occasion, Hasnain Ahmad, Head of Public Affairs, Novo Nordisk said, “At Novo Nordisk, turning the tide on obesity is a global priority. With 30 years of dedicated research in obesity and a century of leadership in chronic disease care, Novo Nordisk is committed to supporting Pakistan’s efforts to improve understanding, reduce stigma and expand access to effective, person-centred care.”

Related Articles

ZARR Sets New Record as Azaadi Sale Momentum Accelerates

ZARR, JazzWorld’s leading fashion marketplace, has recorded its strongest-ever daily performance, marking...

Novo Nordisk appoints Mehtaz Sultan Khan as General Manager Pakistan

Novo Nordisk appoints Mehtaz Sultan Khan as General Manager Pakistan

Novo Nordisk, the global healthcare company with more than a century of...

Pakistan Influencer Awards

Pakistan Influencer Awards Set to Redefine Influence in the Country’s Creator Economy

The Pakistan Influencer Awards was officially launched in Karachi, marking the country’s...

ZYN

U.S. FDA authorizes 20 ZYN nicotine pouches to be marketed with specific modified risk claim in the United States of America

On June 30th the U.S. Food and Drug Administration (FDA) issued Modified...