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Marketing Tactic

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april-fools-2026

Brand New Lies: April Fools’ Ads in 2026 That Sold Us Dreams and Nightmares

April Fools’ Day 2026 was less about trickery and more about creativity. Brands approached it as a strategic moment, using absurdity, hyperreal product...

Apology

We Regret to Inform You This is a Marketing Strategy

Imagine you’re back in school. A kid spills juice on someone else’s science project. Was it on purpose? Was it a mistake? Complete...