Interviews

iDcreations Founder, Zaheeruddin Talks About Creativity Taking A Downturn In Pakistan

In 2014, Kenwood Khush Raho series of TV commercials hit the airwaves, leaving a distinct mark on the industry. This was first-of-its-kind advertising by Syed Zaheeruddin Ahmed, Founder - iDcreations, but definitely not his...
haseena moin

Remembering Haseena Moin: Portraying Strong Women In Pakistani Dramas

This interview was conducted in 2018. For those who have grown up watching PTV dramas, Haseena Moin is a name they respect; from Shehzori in the 1970s to Jaane Anjaane in the 90s, Haseena Moin...

Q&A: Faizan S. Syed, CEO – East River on adding diversity to the Ziauddin...

As originally published in Synergyzer Issue 2 – 2019 Faizan Syed, CEO-East River Your entrepreneurial journey has been from investment banker to electronic media to digital services. What prompted you to get into such a diverse...

Q&A: Senior Representative of M2 Pakistan – A Specialized Media Audit Firm on the...

As originally published in Synergyzer Annual 2019 Synergyzer: Being a media auditor, what is your opinion on the current state of the media industry? Media Auditor: In the words of Mark Pritchard, Chief Brand Officer –...

Salman Butt, Chairman – Green Peak International, talks about conceptualizing and developing the Pakistan...

As originally published in Synergyzer Issue 2 – 2016 Salman Butt, Chairman - Green Peak International What were the mechanics involved in getting PSL from concept to reality? PSL is a Franchise Model, modeled on European...

Executive Doodle – Globetrotting Travel Alchemist

Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...

Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...

In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...

PSO | Women’s Day 2024