The OST Effect: How TV Dramas Turn Songs into National Anthems
A Pakistani TV drama is not complete without its OST. What began as background music has evolved into a cultural phenomenon. Turning title...
Huzaifa GabaApril 27, 2026
Beyond the Puff: The ‘Healthy’ Lies
Nicotine alternatives like vapes and pouches are reshaping the tobacco industry, blending modern appeal with potential health concerns. In the age of health-conscious...
Huzaifa GabaApril 23, 2025
Emerging Asia Cup 2023 – A Surprising Prelude to the Ultimate Showdown
The cricket calendar for 2023 is already filled with anticipation as the ODI World Cup and Asia Cup are set to be the...
Huzaifa GabaOctober 16, 2023
Reinventing Healthcare in Pakistan
Access to healthcare is a basic human right; however, in Pakistan, it has had a history of challenges. Being a low-income country, it...
Huzaifa GabaMarch 28, 2023
A Bright Idea that Won Big!
SYNERGYZER: What is your educational background and when did you start working on your startup? ABUZAR SHOAIB SIDDIQUI: I completed my Diploma of...
Huzaifa GabaMarch 20, 2023
Brightening the Future Through Solar
Pakistan is among the countries most vulnerable to the effects of climate change, owing to its geographical location and infrastructure. Due to this,...
Huzaifa GabaMarch 17, 2023
VLEKTRA – Vrooming through the Past, into the Future
Transportation is an integral part of our lives. It helps us commute daily to our destination, whether it is an office or university,...
Huzaifa GabaMarch 9, 2023
Promoting Culinary Arts in Pakistan
Pakistan is a food-loving nation, passionate about its cuisine, which is full of flavor and bursting with colors. With diverse cultures and their...
Huzaifa GabaDecember 27, 2022
Kenwood Introduces eSmart Plus, eLuxury Series
Kenwood, in the month of May, launched two campaigns: for their flagship air conditioner series ‘Kenwood eSmart Plus’ and the newly launched voice-controlled...
Huzaifa GabaAugust 30, 2022
