Political Branding: Panel Discussion on Narrative Building
Political branding encompasses the deliberate and strategic efforts of political leaders to create a unique and recognizable identity for themselves or their parties. It involves shaping public perception, establishing a strong and memorable image,...
The Marriage of Marketing and Politics
Pakistan is in the throes of state elections. The rage is gathering momentum. With increasingly high media consumption and strong opinions on this subject, it is imperative to get it right.
As we witness the...
Behold The Gremlin of Ideas
“Have you ever wondered where ideas come from?”
“Perhaps there is a mischievous gremlin on top of your head that throws ideas down at you?”
“Preposterous!” you shall say in a fake British accent for no...
Executive Doodle – Globetrotting Travel Alchemist
Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...
Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...
In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...
