From Jalsas to Hashtags
In the realm of politics, the art of branding and narrative building has long been crucial for political parties seeking to capture the hearts and minds of voters. Traditionally, television ads, banner ads, jalsas...
Q&A: Director National Incubation Center, Karachi on NIC Karachi’s Role In Pakistan’s Entrepreneurial &...
As originally published in Synergyzer Issue 4 – 2018
Shahjahan Chaudhry, Director - NIC
What is the idea behind National Incubation Centre?
Disruptive innovation is when you do something which is ten times better or costs ten...
The Great Rate Race
As originally published in Synergyzer Annual 2019
Pakistan’s powerful media industry is in a state that can be best described as evolutionary. As different stakeholders have put it, the industry is ailing from a number...
K-Electric: Setting New Benchmarks for Sustainability
As originally published in Synergyzer Issue 4 – 2018
Sustainability is a recent buzzword describing a way of life that supports itself and its surroundings while preserving existing resources for future consumption. It’s become a...
Bykea’s Startup Journey & Future Vision
As originally published in Synergyzer Issue 4 – 2018
Synergyzer talks to the COO of Bykea, Rafiq Malik, about the creation of the startup and its progress since it came out of incubation.
What made you...
Q&A: Dr. Zeeshan Ahmed on Cutting Edge Teaching Techniques at Karachi School of Business...
As originally published in Synergyzer Issue 3 – 2018
Dr. Zeeshan Ahmed, Dean - KSBL
Question: What is the KSBL (Karachi School of Business & Leadership) vision based around?
Dr. Zeeshan Ahmed: Firstly, KSBL’s vision revolves around leadership.
We...
Q&A: External Relations Manager – Shell Pakistan On Shell Tameer Supporting Millennial Entrepreneurs
As originally published in Synergyzer Issue 4 – 2018
Habib Haider, External Relations Manager - Shell Pakistan
What is the ideology behind Shell Tameer? Why use a local title for the global Shell LiveWire program in...
A Potter in the Dark
“The conscious and intelligent manipulation of the organised habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which...
AI: The Age of Intellectual Synergy
Throughout human history, our innate resistance to change has often resulted in scepticism and opposition toward groundbreaking innovations. For instance, the Luddites famously resisted the textile industry's mechanization during the early 19th century, fearing...
Executive Doodle – Globetrotting Travel Alchemist
Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...
Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...
In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...
