TikTok, A Platform That Brands Just Love To Advertise On
Brands have an undying love for advertising on social media. After all, not only the returns are exciting but they are also able to keep a tab on live updates and results. For...
Ali Raza Merchant On COVID-19 & Enhanced Opportunities For Digitally Driven Lifestyles
COVID-19 has forced itself on humankind. Its impact on the world has been like a tsunami that builds up suddenly and then forces a wave to reset the environment. Though destructive at first, it...
OPPO Launches the Reno5 with Industry-Firsts AI Mixed Portrait, Dual-View Video and AI Highlight...
Lahore, 11th January 2021 – OPPO today announced the launch of the latest Reno5, in Pakistan. With its industry-leading video performance, Reno5 is the AI Portrait Expert that empowers you to express your best...
realme Entitled Fast Company’s “50 Most Innovative Companies In China” Of 2020
Pakistan, December 23, 2020 – the young trendsetting technology company, realme is committed to providing premium smartphones and AIoT products globally. The brand with the “Dare to Leap” slogan, brings forward the latest technologies...
Celebrate the Colour Of The Season With The OPPO #OrangeSplash Campaign To WIN An...
OPPO, the global smartphone brand, recently launched its unique #OrangeSplash campaign intended to encourage people to show their creativity using OPPO smartphones and build curiosity on the newly launched OPPO F17 with the orange...
Breaking The Invisible Rules Of Marketing In Pakistan
I’ve seen Pakistan's consumer economy evolve dramatically over the past few decades. From the use of unbranded carbolic soap, people have now become aware of what a brand stands for, and the benefit it...
Digitizing The Nation by Imtiaz Noor Mohammad
The mere idea that something new has been invented lately seems to have become a bit of a far-fetched thought over the last few years. There have definitely been interesting technology ‘fusions” and innovative...
Promoting Tech Startups
Though we as a nation are late to the startup party, we are here now. We are in the process of getting things right. We now have National Incubation Centers in the country. We...
How To Growth Hack Out Of Launch Phase
The start-up ecosystem in Pakistan is in its infancy. There is chatter around ideas being generated and incubated in a few places. There are certain active venture capitalists, some with more than ten investments...