Innovation & Technology

tiktok

TikTok, A Platform That Brands Just Love To Advertise On

Brands have an undying love for advertising on social media. After all, not only the returns are exciting but they are also able to keep a tab on live updates and results. For...

Ali Raza Merchant On COVID-19 & Enhanced Opportunities For Digitally Driven Lifestyles

COVID-19 has forced itself on humankind. Its impact on the world has been like a tsunami that builds up suddenly and then forces a wave to reset the environment. Though destructive at first, it...
reno5

OPPO Launches the Reno5 with Industry-Firsts AI Mixed Portrait, Dual-View Video and AI Highlight...

Lahore, 11th January 2021 – OPPO today announced the launch of the latest Reno5, in Pakistan. With its industry-leading video performance, Reno5 is the AI Portrait Expert that empowers you to express your best...

realme Entitled Fast Company’s “50 Most Innovative Companies In China” Of 2020

Pakistan, December 23, 2020 – the young trendsetting technology company, realme is committed to providing premium smartphones and AIoT products globally. The brand with the “Dare to Leap” slogan, brings forward the latest technologies...

Celebrate the Colour Of The Season With The OPPO #OrangeSplash Campaign To WIN An...

OPPO, the global smartphone brand, recently launched its unique #OrangeSplash campaign intended to encourage people to show their creativity using OPPO smartphones and build curiosity on the newly launched OPPO F17 with the orange...

Breaking The Invisible Rules Of Marketing In Pakistan

I’ve seen Pakistan's consumer economy evolve dramatically over the past few decades. From the use of unbranded carbolic soap, people have now become aware of what a brand stands for, and the benefit it...

Digitizing The Nation by Imtiaz Noor Mohammad

The mere idea that something new has been invented lately seems to have become a bit of a far-fetched thought over the last few years. There have definitely been interesting technology ‘fusions” and innovative...

Promoting Tech Startups

Though we as a nation are late to the startup party, we are here now. We are in the process of getting things right. We now have National Incubation Centers in the country. We...

How To Growth Hack Out Of Launch Phase

The start-up ecosystem in Pakistan is in its infancy. There is chatter around ideas being generated and incubated in a few places. There are certain active venture capitalists, some with more than ten investments...

Executive Doodle – Globetrotting Travel Alchemist

Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...

Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...

In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...

PSO | Women’s Day 2024