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Role Of FM Radio For Opinion Making

Here are several fundamental elements describing how radio contributes to shaping public opinion. 1) Mass Communication: Radio has been a mass medium since its inception, allowing it to reach a broad audience simultaneously. By broadcasting news,...

Chaotic Ranting – Scrutinizing HBL PSL 9 Anthem

The official anthem of HBL PSL 9 was finally released yesterday, and I have a lot to talk about. First things first, Ali Zafar, also known as "Apka Bhai," has returned to the PSL franchise...

Ad for Click Zeera Doesn’t Click Well with the Audience

Click Zeera, the renowned biscuit, loved by every dada, dadi, nana, & nani, has tried to make a comeback, but this time with Gen-Z (since the old generation of lovers is gone). Click knew...

Tapal’s Thoughtful Ad is Superior Than ‘Paisa-Phenk’ Ads

Tapal has come a long way. From the portrayal of ‘Star plus inspired obedient Bahus’ in its previous ads, Tapal has ingenuously tried to challenge the existing familial equation in its new campaign. Better...

Executive Doodle – Globetrotting Travel Alchemist

Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...

Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...

In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...

PSO | Women’s Day 2024