KFC PAKISTAN: THE FRIED CHICKEN TURNS AROUND
A candid tête-à-tête with KFC Pakistan’s CEO, Raza Pirbhai, about creating a vibrant and sustainable work culture at KFC Pakistan.
Synergzer: We usually see people from marketing or finance eventually heading organizations. Coming from a...
Q&A: Country Manager, OLX Pakistan on The Conception & Growth of OLX in Pakistan
As originally published in Synergyzer Issue 2 – Annual 2017 - 'Abracadabra'
What is the background behind the conception of OLX?
OLX was founded in Argentina in 2006. In 2010 it was acquired by Naspers, a...
Ford Mustang Mach-E Revealed as the New Breed with Idris Elba and Social Media...
Ford is going electric through the new breed of automobiles, Mustang Mach-E. Not only is the product unique but the advertising technique being used this time is different from the usual flashy commercials. This...
Missing: Tourism in Brand Pakistan
by Aamir Abbasi
Fourteen years back, when I planned my honeymoon, it was not in my wildest imagination that the most beautiful event of my life will also be an interaction with a mini-heaven on...
Pakistani Fashion: Takes Front Stage On Social Media
By Eesha Hussain
Pakistani fashion has come a long way in the last 5 years. From being limited to local magazines and newspapers that would be limited to some fraction of the urban population of Pakistan;...
Rewarding Journey Miles
Farhan Ahmed, Head of Business and Corporate Communications – Corporate Affairs Department, Standard Chartered Bank, talks about SCB’s newest offering, the WorldMiles Credit Card.
Synergyzer: What are the features of the SCB WorldMiles Credit Card?
Farhan Ahmed: The...
JOVAGO: CHECKING IN!
Nadine Malik Almani, Country Manager for Jovago Pakistan speaks to Synergyzer about tourism in Pakistan and how Jovago plans to facilitate the hotel-traveler gap.
Synergyzer: Please give details about Jovago.
Nadine Malik: Jovago.pk is an...
Time For Pakistani Fashion Industry To Step Up
is fashion design an art? YES
Can Fashion Design as an art form be a successful business? YES
Does one need formal training in the art of fashion? YES
Does one need to be naturally talented? YES
It sounds easy. And obvious....
Now Moven to Pakistan
Mirza Mansoor Ahmed, a seasoned veteran with 26 years of experience in the hotel industry of Pakistan talks about the recent challenge Mövenpick Hotels have taken up in the country.
Synergyzer: You’ve been in the hotel...
Executive Doodle – Globetrotting Travel Alchemist
Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...
Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...
In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...
