AI and Political Power: Navigating the Complex Interplay
One candidate is a benevolent messiah equipped with superhuman capabilities, ready to transform the country. The other is a populist giant who excels in the art of manipulation.
The former presents a single election manifesto...
Digital Media Is What Make Us Tick
By Syed M. Ayaz
Over the last few decades, the frequency of accessing and sharing information has grown immensely. Today, the term Global Village undoubtedly refers to the impact of internet on the world and...
Digitizing Dawlance
Asad Noman, Marketing Insights & Digital Lead – Dawlance
“I personally believe that 5 years down the road, footfall at Dawlance dealers’ will decline drastically and will shift to online selling media.”
Synergyzer: Dawlance has just launched...
ChatBABU: A Promising Path Ahead
Gone are the days when marketing was limited to billboards along the streets and brochures and flyers distributed door-to-door. With the advent of digital technology and the internet, marketing has shifted its focus to...
The Fast Food Performance Revolution
Attracting new customers and retaining old ones will always remain a challenge for businesses. Especially after COVID-19, the world has seen not only consumer lifestyles, but purchasing behaviors change as well. One of the...
realme Entitled Fast Company’s “50 Most Innovative Companies In China” Of 2020
Pakistan, December 23, 2020 – the young trendsetting technology company, realme is committed to providing premium smartphones and AIoT products globally. The brand with the “Dare to Leap” slogan, brings forward the latest technologies...
AUGMENTED REALITY: GETTING REAL!
Compiled by Dosti Zahra
To state the definition, augmented reality is the term used for a camera-enhanced view of a physical real-world environment, where virtual elements are merged with a real-life scene creating a ‘mixed...
Fatima Abbas on Evolving Technological Trends in Media Consumption
As originally published in Synergyzer Issue 2, 2019
The rapidity with which digitalization and technology are embedding into our lifestyles can sometimes be overwhelming. The line between using technology for professional or personal purposes is...
How To Growth Hack Out Of Launch Phase
The start-up ecosystem in Pakistan is in its infancy. There is chatter around ideas being generated and incubated in a few places. There are certain active venture capitalists, some with more than ten investments...