Home Marketing Page 17

Marketing

TELENOR: Mentoring a Generation

  Irfan Wahab Khan, Incoming CEO, Telenor Pakistan talks to Synergyzer about Telenor’s youth mentorship mechanism built around Telenor Youth Forum, djuice Apportunity and Telenor Velocity. Majority of Pakistan’s population is under the age of 30....

AI and Political Power: Navigating the Complex Interplay

One candidate is a benevolent messiah equipped with superhuman capabilities, ready to transform the country. The other is a populist giant who excels in the art of manipulation. The former presents a single election manifesto...

Q&A: EZ Buy Team Talks about the Workings of E-commerce in Pakistan

Tell us about EZBuy Vincent Xue Bin: EZBuy is the biggest cross border ecommerce platform in South East Asia. We started 8 years ago and are now running operations in 8 countries. We currently have three...

Jang Newspaper Uses Interactive QR & AR Technology in Jang Classifieds

As originally published in Synergyzer Issue 2 – 2016: 'Breaking the Mold' Defying the perception that print media is archaic; Jang Media Group is pioneering a digital metamorphosis of the conventional newspaper reading experience, integrating...
Bionic Films Rebrands

Bionic Films Rebrands

Bionic Films, a Karachi-based, full-service production house that has created several advertising/commercial films for leading agencies recently announced its new brand identity – reflected by their new logo – with an aim to expand...

To Brand or Not to Re-Brand?

In a world where survival-of-the-fittest is a principle that has driven civilizations forward, brands aren’t far behind. Confronted by the need to constantly evolve, successful brands keep shifting gears in terms of their personality,...

Marketers Flock to PSL Streaming Amid Data Transparency

Two years ago, reporters exposed surrogate advertising by betting websites during PSL's 7th and 8th seasons. Subsequent to a Ministry of Information and Broadcasting inquiry confirming these claims, a letter was dispatched to key...
Lkmwt inaugration

LKMWT’s Fourth Medi-Health Clinic: A Testament to Its Commitment to Serve Humanity

The Latif Kapadia Memorial Welfare Trust (LKMWT) has inaugurated its fourth Non-Profit Medi-Health Clinic in Khuda Ki Basti, Surjani Town, Karachi, Pakistan. The clinic offers affordable healthcare services to underprivileged people in the country....
The Wolves Of Tenacity

The Wolves of Tenacity Part 1 – Establishing the Local Startup Culture

As originally published in Synergyzer Issue 3 – 2018 The Massachusetts Institute of Technology affiliated MIT Enterprise Forum recently established a Pakistan chapter which kickstarted with a Summer Entrepreneurship Bootcamp intended for 16 to 23-year-olds....

Executive Doodle – Globetrotting Travel Alchemist

Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...

Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...

In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...

PSO | Women’s Day 2024