Small Efforts, Big Money
By Aleem Sheikh
“NEVER doubt that a small group of thoughtful, committed citizens can change the world; indeed, it`s the only thing that ever has.”
Margaret Mead, 20th-century cultural anthropologist
Off course, she was not wrong. This...
LKMWT – A Venture with a Purpose
Compiled By Umer Bin Dawood
Named after the famous drama and stage actor; Latif Kapadia Memorial Welfare Trust operates to support and assist the under privileged by providing education and health facilities in Karachi and...
Integrating NOKIA
In 2013, Nokia decided to beef up sales by countering the challenge of getting non-Nokia users to consider the brand when deciding on buying a cellular device and eventually become Nokia users.
To carry out...
Guardians Of The Coastline
It takes three minutes to know the fate of a drowning victim. The life and death situation depends on how quickly that person is rescued and medical assistance provided thereafter. The guardians clad in...
#PampersforPaternity TV Commercial
https://www.youtube.com/watch?v=TYjYAvPk1cI
Although a host of campaigns are created, very few leave their mark with their brilliant concept, immaculate execution and superb visual strategy.
So what is it that makes one campaign a success story and another,...
realme Entitled Fast Company’s “50 Most Innovative Companies In China” Of 2020
Pakistan, December 23, 2020 – the young trendsetting technology company, realme is committed to providing premium smartphones and AIoT products globally. The brand with the “Dare to Leap” slogan, brings forward the latest technologies...
Q&A: Maroof Syed Explains the Need for Evidence-Based Policymaking
As originally published in Synergyzer Issue 3|2019
Maroof Syed, CEO CERP
What is CERP?
Maroof Syed: The Centre for Economic Research in Pakistan, or CERP, is a leading independent nonpartisan think tank focused on improving decision making...
Relivenow: An Online Mental Health Initiative
As originally published in Synergyzer Issue 4 – 2018
Synergyzer talks to Amna Asif, Founder and CEO – Relivenow, about the inception, goals and journey of the social entrepreneurship startup.
What made you start Relivenow?
I have...
Executive Doodle – Globetrotting Travel Alchemist
Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...
Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...
In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...
