Airlift Express TV Commercial

https://www.youtube.com/watch?v=GXQlf0WzDPA Although a host of campaigns are created, very few leave their mark with their brilliant concept, immaculate execution and superb visual strategy. So what is...

Facebook India More Together Digital Video Commercial

https://www.youtube.com/watch?v=GXaeeqfHNHQ Although a host of campaigns are created, very few leave their mark with their brilliant concept, immaculate execution and superb visual strategy. So what is...
movember

Movember: ‘Spot the Signs’ Reminding Men to Talk

Movember 'Spot the Signs' is a short film by Movember Foundation, a leading global organization that is committed to bringing a change towards how...
apple amazon

Samsung vs Apple | eBay vs Amazon: AdTrolling or Competitive Advertising?

Around the globe, numerous brands follow the marketing technique of Competitive advertising, advertising by a brand that targets a rival brand's product. Samsung vs...

Peet’s Coffee engages Iliza Shlesinger for their comedy-oriented #AlwaysJustified campaign

If you let go of discipline, either all hell breaks loose or you achieve something very fabulous. That is exactly what you see on...

Mercedes-Benz Attaches Nostalgia To CLA Coupé Campaign

Mercedes-Benz latest ad for CLA Coupé is a short film that begins with a carefree teenager the stark opposite of what he becomes as he...

3rd May 2019, World Press Freedom Day

3rd May signifies Freedom of Press. 'What is freedom of press?' was creatively brought up in a video by UNESCO in 2018. The ad video...

How Philips Avent is Nurturing Relationships through it’s DVC Campaign

  Relationships do not survive on their own; they need love, care, and support from each other. They grow stronger with emotional support, the willingness...
Nurpur TVC

Reviewing the Nurpur Full Cream Milk TV Commercial

As originally published in Synergyzer Issue 3 – 2018 Although a host of campaigns are created, very few leave their mark with their brilliant concept,...

Editor-in-Chief, Ahmed Kapadia on The Great Rate Race

As originally published in Synergyzer Annual 2019 There’s a free market and then there’s a Pakistani version of the free market. The latter is a...