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Facebook India More Together Digital Video Commercial

https://www.youtube.com/watch?v=GXaeeqfHNHQ Although a host of campaigns are created, very few leave their mark with their brilliant concept, immaculate execution and superb visual strategy. So what is it that makes one campaign a success story and another,...
movember

Movember: ‘Spot the Signs’ Reminding Men to Talk

Movember 'Spot the Signs' is a short film by Movember Foundation, a leading global organization that is committed to bringing a change towards how men's health is understood. The organization takes its name from the...
apple amazon

Samsung vs Apple | eBay vs Amazon: AdTrolling or Competitive Advertising?

Around the globe, numerous brands follow the marketing technique of Competitive advertising, advertising by a brand that targets a rival brand's product. Samsung vs Apple, while eBay goes against Amazon, and Burger King trolls...

Peet’s Coffee engages Iliza Shlesinger for their comedy-oriented #AlwaysJustified campaign

If you let go of discipline, either all hell breaks loose or you achieve something very fabulous. That is exactly what you see on the recent #AlwaysJustified campaign of Peet's Coffee. The ad creators displayed...

Mercedes-Benz Attaches Nostalgia To CLA Coupé Campaign

Mercedes-Benz latest ad for CLA Coupé is a short film that begins with a carefree teenager the stark opposite of what he becomes as he grew older. The man meets his teenage self raiding his...

3rd May 2019, World Press Freedom Day

3rd May signifies Freedom of Press. 'What is freedom of press?' was creatively brought up in a video by UNESCO in 2018. The ad video wanted the viewer to imagine a mere 25 seconds of...

How Philips Avent is Nurturing Relationships through it’s DVC Campaign

  Relationships do not survive on their own; they need love, care, and support from each other. They grow stronger with emotional support, the willingness to work through difficulties, and by sharing goals. This is what...
Nurpur TVC

Reviewing the Nurpur Full Cream Milk TV Commercial

As originally published in Synergyzer Issue 3 – 2018 Although a host of campaigns are created, very few leave their mark with their brilliant concept, immaculate execution, and superb visual strategy. So what is it that...

…AND WE BEGAN OUR RAMZAAN WITH THESE!

Ramzan just started and with it all of our favourite things…the scrumptious heart filling sehris, the joyous iftaar parties and of course the celebrated Ramzan TVC’s. So on the occasion of the First Friday...

Executive Doodle – Globetrotting Travel Alchemist

Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...

Reddit’s $60M High-Five with Google for AI Training

In a digital age where data is king and AI reigns supreme, Reddit has just tossed a hefty high-five to Google in a deal...